Explore Life Insurance Leads in South Carolina
South Carolina is home to about 5,296,225 people. The median age is 40.2, older than the the U.S. median of 38.9. Families with children and homeowners are common life insurance buyers: 28.6% of households here include children under 18, and 71.9% of homes are owner-occupied.
Between October 2025 and September 2026, Leads Direct received 1,463 life insurance leads from South Carolina. The median coverage amount requested was $50,000. The largest age group was 60 or older (54%).
Search South Carolina life insurance leads by applicant age, coverage amount, tobacco use, city and ZIP code, and buy only the ones that fit how you sell.
South Carolina at a glance
- Population: 5,296,225
- Median age: 40.2
- Households with children under 18: 28.6%
- Owner-occupied homes: 71.9%
- Median household income: $69,324
Source: U.S. Census Bureau, American Community Survey 5-year estimates, 2020-2024.
Life insurance shoppers in South Carolina
- Life Insurance leads received: 1,463
- Median coverage requested: $50,000
- Largest age group: 60 or older (54%)
Source: Leads Direct lead data, October 2025 through September 2026. Updated monthly.
South Carolina counties with the most life insurance leads
- Greenville County: 149 leads in the last 12 full months
- Richland County: 111 leads in the last 12 full months
- Charleston County: 87 leads in the last 12 full months
- Spartanburg County: 81 leads in the last 12 full months
- Horry County: 65 leads in the last 12 full months
- York County: 63 leads in the last 12 full months
- Sumter County: 46 leads in the last 12 full months
- Aiken County: 44 leads in the last 12 full months
Latest Life Insurance Leads in South Carolina
| Received | Location | Gender | Age | Amount Requested | Homeowner? | Home Value | |
|---|---|---|---|---|---|---|---|
| Oct 18, 2026 | LYNCHBURG, SC | Female | 62 | $100,000 | Yes | $36,180 | Search Leads |
| Oct 18, 2026 | WEST COLUMBIA, SC | Male | 67 | $100,000 | Yes | $255,495 | Search Leads |
| Oct 18, 2026 | COLUMBIA, SC | Male | 59 | $25,000 | Yes | $487,727 | Search Leads |
| Oct 18, 2026 | GEORGETOWN, SC | Female | 70 | $2,000,000 | No | $132,562 | Search Leads |
| Oct 18, 2026 | GOOSE CREEK, SC | Female | 49 | $100,000 | No | $185,711 | Search Leads |
| Oct 18, 2026 | SAINT STEPHEN, SC | Female | 52 | $50,000 | Yes | $265,569 | Search Leads |
| Oct 18, 2026 | GREENVILLE, SC | Female | 52 | $100,000 | No | $203,904 | Search Leads |
| Oct 18, 2026 | ANDERSON, SC | Male | 63 | $25,000 | No | $328,829 | Search Leads |
| Oct 18, 2026 | EASLEY, SC | Female | 67 | $50,000 | No | $433,186 | Search Leads |
| Oct 18, 2026 | LIBERTY, SC | Male | 47 | $100,000 | No | Search Leads |
How to buy life insurance leads from Leads Direct
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Filter life insurance leads by state, county, ZIP code, applicant age, coverage amount and tobacco use.
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Purchase the leads you want and call while the applicant is still comparing quotes.
Life Insurance Leads in South Carolina: Common Questions
How many life insurance leads come from South Carolina?
Leads Direct received 1,463 life insurance leads from South Carolina between October 2025 and September 2026. The most recent ones are listed above with the date each was received.
What coverage amounts do South Carolina applicants ask for?
The median coverage amount requested by South Carolina applicants between October 2025 and September 2026 was $50,000. Each lead shows the amount requested, so you can match it to the policies you write.
Which South Carolina counties have their own page?
The counties listed above get the most life insurance leads in South Carolina. You can still search any South Carolina county from the links at the bottom of this page.
What closing ratio should I expect on life leads?
Closing rate depends heavily on the person doing the closing. Our clients report that 10-20% of the leads we provide result in sales in the short term. Call quickly, follow up persistently, and come back to applicants you haven't reached after 3 or 4 weeks; aged leads sometimes close better than new ones.
Where do the life insurance leads come from?
Consumers submit them when they request life insurance quotes, on our own websites and through partner sites and outside affiliates. Every lead includes an email address and a phone number.