Explore Life Insurance Leads in Kent County, Michigan
Kent County is home to about 663,150 people. The median age is 35.9, younger than the Michigan median of 40.2. Families with children and homeowners are common life insurance buyers: 31.2% of households here include children under 18, and 70.3% of homes are owner-occupied.
Search Kent County life insurance leads by applicant age, coverage amount, tobacco use, city and ZIP code, and buy only the ones that fit how you sell.
Kent County at a glance
- Population: 663,150
- Median age: 35.9
- Households with children under 18: 31.2%
- Owner-occupied homes: 70.3%
- Median household income: $82,631
Source: U.S. Census Bureau, American Community Survey 5-year estimates, 2020-2024.
Most Recent Life Insurance Leads
| Received | Location | Gender | Age | Amount Requested | Homeowner? | Home Value | |
|---|---|---|---|---|---|---|---|
| Sep 28, 2026 | GRAND RAPIDS, MI | Male | 60 | $100,000 | No | $232,818 | Search Leads |
| Sep 27, 2026 | ROCKFORD, MI | Male | 59 | $100,000 | No | $392,888 | Search Leads |
| Sep 25, 2026 | WYOMING, MI | Male | 58 | $25,000 | No | $281,000 | Search Leads |
| Aug 27, 2026 | GRAND RAPIDS, MI | Male | 66 | $25,000 | No | $327,813 | Search Leads |
| Aug 21, 2026 | CEDAR SPRINGS, MI | Female | 66 | $25,000 | No | $341,669 | Search Leads |
| Jul 17, 2026 | GRAND RAPIDS, MI | Male | 70 | $100,000 | No | $378,912 | Search Leads |
| Jul 14, 2026 | GOWEN, MI | Male | 49 | $50,000 | Yes | $314,751 | Search Leads |
| Jun 30, 2026 | GRAND RAPIDS, MI | Female | 23 | $25,000 | No | $324,996 | Search Leads |
| Jun 25, 2026 | CEDAR SPRINGS, MI | Male | 50 | $25,000 | Yes | $408,191 | Search Leads |
| Jun 8, 2026 | COMSTOCK PARK, MI | Female | 86 | $25,000 | No | $303,677 | Search Leads |
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Life Insurance Leads in Kent County: Common Questions
How many life insurance leads come from Kent County?
Search Kent County to see the life insurance leads available right now. The most recent ones are listed above with the date each was received.
What coverage amounts do Kent County applicants ask for?
Most life insurance leads include the coverage amount requested, so you can match each one to the policies you write.
Can I choose Kent County life leads by age or tobacco use?
Yes. Search by applicant age, coverage amount, tobacco use, city and ZIP code, review each lead, and buy only the ones you want.
Where do the life insurance leads come from?
Consumers submit them when they request life insurance quotes, on our own websites and through partner sites and outside affiliates. Every lead includes an email address and a phone number.
How current is this page?
It is regenerated every day from our lead database. The table above lists the most recent life insurance leads with the date each was received, and the lead totals cover the last 12 full months.
Cities and towns in Kent County: Ada, Alto, Belmont, Byron Center, Caledonia, Cannonsburg, Cedar Springs, Comstock Park, Gowen, Grand Rapids, Grandville, Kent City, Lowell, Rockford, Sand Lake, Sparta, Wyoming. Kent County covers 48 ZIP codes.